While digital strategies form the foundation of affiliate marketing, the personal connections you forge at live events can be the catalyst for significant growth. A single handshake with a brand manager or a conversation with a fellow super-affiliate can open doors that emails and DMs simply can't. Attending the right conferences, workshops, and meetups allows you to build genuine trust, discover unadvertised partnership opportunities, and gain firsthand insights into emerging Canadian market trends. This is where you move beyond the screen to build real business relationships.
This guide is your curated resource for the most valuable affiliate marketing events Canada has to offer. We cut through the noise to bring you a comprehensive roundup of gatherings that deliver tangible results, from large-scale national conferences to intimate local meetups. For each event, we provide a clear breakdown of what to expect, who should attend, and practical tips to maximize your return on investment.
You'll find everything you need to make informed decisions, including:
- Target Audience Analysis: Understand which events align with your experience level and niche.
- Key Focus Areas: Discover whether an event is centered on e-commerce, content creation, or performance marketing.
- Networking Opportunities: Learn what to expect from each event's social and professional mixers.
Our goal is to help you invest your time and money wisely, ensuring every event you attend directly contributes to accelerating your affiliate business in the Canadian market. Let’s dive into the top events that will help you connect, learn, and grow.
1. DX3 Canada
DX3 Canada stands as one of the country's largest and most influential conferences at the intersection of retail, marketing, and technology. While not exclusively an affiliate marketing event, its agenda is consistently packed with sessions and networking opportunities highly relevant to performance marketers, making it a crucial stop for anyone serious about the Canadian market. It brings together a high concentration of decision-makers from top Canadian retailers, direct-to-consumer (DTC) brands, and marketing technology platforms.
This event is where you can connect directly with the brands and agencies that shape Canada’s affiliate landscape. Its dual-summit structure, focusing on both Retail & Marketing and DTC/e-commerce, ensures that attendees can tailor their experience to their specific niche. If you are an affiliate looking to forge direct partnerships with Canadian brands, this is an unparalleled opportunity to meet them on their home turf.
What to Expect and How to Prepare
DX3 offers a mix of keynote presentations, panel discussions, and hands-on workshops. The key for an affiliate marketer is to strategically navigate the agenda to find sessions on performance marketing, partnership commerce, and retail media networks.
- Networking Focus: The primary value is networking. Before attending, make a list of target companies (brands, agencies, tech vendors) from the exhibitor and speaker lists. Use the event app to schedule meetings in advance.
- Session Selection: Look for agenda items covering influencer partnerships, DTC growth strategies, and martech innovations. These sessions often reveal new trends and potential partners.
- Canadian-Centric Insights: Pay close attention to panels featuring Canadian speakers. They provide invaluable, localized insights into consumer behaviour and market dynamics that you won't find at more global events.
Pro Tip: Don't just attend sessions. The real connections are often made in the exhibition hall, during coffee breaks, or at official after-parties. Be prepared with a clear pitch about the value you can bring to a brand’s affiliate program.
Pricing, Access, and Key Details
DX3 typically offers several ticket tiers, with transparent pricing in Canadian Dollars (CAD) and significant discounts for early-bird registration. It's wise to monitor their website as registration can pause between its Toronto and Montreal editions.
| Feature | Details |
|---|---|
| Primary Audience | Retailers, DTC Brands, Marketing Agencies, Tech Vendors |
| Relevance for Affiliates | High for networking with Canadian brands and agencies |
| Pricing Structure | Tiered (Early-Bird, Standard), priced in CAD |
| Key Topics | Retail Media, Partnership Commerce, DTC Growth, Martech |
| Official Website | https://www.dx3canada.com/ |
While its broad scope is a potential drawback, the high density of Canadian retail and brand executives makes DX3 one of the best affiliate marketing events in Canada for building foundational partnerships. For those exploring events south of the border, you can also explore a comprehensive list of affiliate marketing events in the USA to compare options.
2. eTail Canada
eTail Canada is one of the nation's premier conferences dedicated to e-commerce and omnichannel retail strategy. Held annually in Toronto, it draws senior-level executives from Canada's most prominent retail brands. While its focus is broader than just affiliate marketing, its deep dive into customer acquisition, conversion optimization, and digital partnerships makes it an essential event for affiliates and agencies aiming to connect with Canadian decision-makers. The curated audience of brand-side leaders provides a fertile ground for forging high-value, direct relationships.
This event is particularly valuable for performance marketers because the agenda is built around the core challenges that affiliate programs solve: acquiring new customers profitably and increasing lifetime value. Unlike more general marketing conferences, eTail brings together the specific e-commerce leaders who hold the budget and strategy for partnership channels. For affiliates, this means direct access to the people who can say "yes" to a new partnership.
What to Expect and How to Prepare
eTail Canada is structured with multiple tracks, interactive sessions, and dedicated networking breaks. To maximize your time, affiliates should focus on sessions related to digital acquisition, partnership marketing, and retail media. The event is known for its organized networking formats, which can be less intimidating than open-floor mingling.
- Targeted Networking: Review the attendee list (if available) or the sponsoring companies beforehand. The event often includes formats like speed Q&A rounds and organized meetups that you can use to connect with your target brands.
- Focus on Acquisition Tracks: Prioritize agenda tracks covering customer acquisition, growth marketing, and conversion. The insights from these sessions will help you tailor your pitch to address the specific pain points of Canadian retailers.
- Leverage the Venue: eTail is typically held in a central downtown Toronto location with official hotel blocks. Staying at or near the conference hotel increases your chances for informal networking at the hotel bar or lobby after hours.
Pro Tip: Retailer and brand attendees are there to find solutions. Frame your affiliate or partnership offer not just as a traffic source, but as a solution to their customer acquisition or brand awareness challenges. Use data from the Canadian market to make your case compelling.
Pricing, Access, and Key Details
eTail Canada's pricing is structured to favour retailers and brands, with tickets for vendors, agencies, and solution providers often requiring a quote or application. This curated approach ensures a high ratio of brands to vendors. It is crucial to register early, as tickets for non-retailers can be limited.
| Feature | Details |
|---|---|
| Primary Audience | Senior-Level E-commerce & Retail Brand Executives |
| Relevance for Affiliates | High for direct deal-making with Canadian retail brands |
| Pricing Structure | Tiered for brands; quote-based or gated for vendors/agencies |
| Key Topics | Customer Acquisition, Conversion, Omnichannel Strategy, Martech |
| Official Website | https://etailcanada.wbresearch.com/ |
While the retail-wide focus and gated vendor pricing can be a drawback for some, the high concentration of brand-side decision-makers makes eTail Canada one of the most effective affiliate marketing events in Canada for those focused on securing partnerships directly with top-tier retailers.
3. DigiMarCon Canada series
The DigiMarCon series represents a nationwide roadshow of digital marketing conferences, making stops in Canada's major business hubs like Toronto, Vancouver, and Montreal. While its scope is broad, covering everything from SEO to social media, it consistently features sessions on performance-based channels, including influencer and affiliate marketing. This makes it an accessible and valuable event for affiliates who want high-level digital marketing training without having to travel across the country.
This event is ideal for affiliates looking to broaden their skill set beyond just one traffic source. The agenda offers a holistic view of the digital ecosystem, showing how affiliate efforts can be integrated with paid media, content marketing, and conversion rate optimization (CRO). The presence of multiple events across Canada also means you can choose the location that is most convenient and relevant to your target market.
What to Expect and How to Prepare
DigiMarCon's format includes keynotes, breakout sessions, and a dedicated exhibition area. The key to maximizing its value is to filter the broad agenda for topics directly impacting affiliate performance and to leverage the hybrid access model.
- Agenda Strategy: Scrutinize the agenda before booking. Prioritize sessions on "Partnership Marketing," "Influencer Collaborations," "Performance Media," and "Analytics." These are where you'll find the most actionable affiliate insights.
- Leverage Hybrid Access: The All-Access pass provides on-demand recordings. This allows you to attend one session in person while catching up on another you missed later, effectively doubling the value you get from the event.
- Exhibitor Hall Reconnaissance: The partner and exhibitor zone is a prime spot to discover new affiliate networks, tracking software, and marketing tools. Go with a list of questions and problems you need to solve for your business.
Pro Tip: Because DigiMarCon is a series, the quality and speaker lineup can differ between cities. Review the specific agenda for the Toronto, Vancouver, or Montreal event to ensure it aligns with your goals before committing.
Pricing, Access, and Key Details
DigiMarCon offers multiple pass types, catering to different budgets and needs, from a single-day main conference pass to a comprehensive all-access package. The hybrid model, combining in-person attendance with virtual livestreaming and on-demand content, provides excellent flexibility.
| Feature | Details |
|---|---|
| Primary Audience | Digital Marketers, Brand Managers, Agency Professionals, Tech Vendors |
| Relevance for Affiliates | High for skill development and networking with service providers |
| Pricing Structure | Tiered (Main Conference, All-Access, VIP), with virtual options |
| Key Topics | SEO, Paid Media, CRO, Influencer/Affiliate Strategy, Martech |
| Official Website | https://digimarcontoronto.ca/ |
The distributed nature of this series is its main strength; it's one of the few affiliate marketing events in Canada that brings the learning to you. While it may lack the singular focus of a dedicated affiliate summit, its breadth of digital marketing content is invaluable for any modern performance marketer.
4. IAB Canada Events
As the national trade association for the digital advertising industry, IAB Canada (Interactive Advertising Bureau of Canada) is the definitive source for policy, research, and standards in the Canadian market. Its events are not focused on affiliate marketing in a tactical sense; instead, they provide a high-level, strategic view of the digital landscape, which is essential for any serious performance marketer. Attending an IAB Canada event means getting ahead of industry-wide changes in privacy, measurement, and advertising technology.
These gatherings attract a senior audience of agency leaders, ad tech executives, major publishers, and brand marketers. For an affiliate marketer, this is an opportunity to understand the frameworks and policies that will directly impact affiliate tracking, attribution, and compliance in the near future. It’s a chance to network with the people who set the standards and influence major advertising budgets across the country.
What to Expect and How to Prepare
IAB Canada offers a mix of flagship annual summits like the State of the Nation, specialized conferences on topics like retail media, and smaller, focused workshops. The content is often dense with data, research, and policy discussions.
- Networking Focus: The audience is a key draw. Come prepared to discuss industry trends rather than specific affiliate offers. Focus on connecting with agency heads and brand-side digital leaders who oversee entire performance marketing channels.
- Session Selection: Prioritize sessions on privacy legislation (like PIPEDA updates), measurement and attribution models, and the future of the cookie. These topics directly affect the technical and strategic foundations of affiliate marketing.
- Forward-Looking Insights: Listen for discussions about emerging channels like retail media networks and connected TV (CTV). Understanding these trends can help you position your affiliate strategy for long-term growth and diversification.
Pro Tip: IAB Canada events are often structured around learning and policy. Engage speakers with thoughtful questions about how industry shifts will impact performance-based partnerships. This positions you as a strategic partner, not just a traffic source.
Pricing, Access, and Key Details
IAB Canada events are priced with both members and non-members in mind, with members receiving significant discounts. Many of their flagship events, like the State of the Nation summit, are known to sell out quickly, so early registration is crucial.
| Feature | Details |
|---|---|
| Primary Audience | Agencies, Publishers, Ad Tech Platforms, Brand Marketers |
| Relevance for Affiliates | High for understanding policy, measurement, and future trends |
| Pricing Structure | Member vs. Non-Member pricing, priced in CAD |
| Key Topics | Digital Ad Policy, Privacy, Measurement, Retail Media, Ad Tech |
| Official Website | https://iabcanada.com/events/ |
While these gatherings offer fewer "how-to" affiliate tactics, their focus on the foundational pillars of digital advertising makes them one of the most important series of affiliate marketing events in Canada for those who plan to build a sustainable, long-term business.
5. Canadian Marketing Association (CMA) Events and Training
The Canadian Marketing Association (CMA) is the primary hub for marketing professionals in the country, and its robust calendar of events offers significant value for affiliate marketers. While not affiliate-specific, CMA events like the national conferences (Marketing Week, CMAfutureproof) and various training sessions bring together Canada's top marketing minds, including CMOs and brand leaders. This makes it an ideal environment for affiliates who want to understand the broader marketing context and network with senior decision-makers.
Engaging with the CMA allows affiliates to elevate their conversations beyond simple clicks and commissions. It’s an opportunity to discuss how performance marketing fits into a brand's overall strategy, covering areas like customer experience (CX), AI in marketing, and advanced measurement. For affiliate leaders, these events provide a direct line to the individuals who set marketing budgets and approve new partnership channels, offering a chance to forge high-level, strategic relationships.
What to Expect and How to Prepare
CMA programming is a mix of multi-day conferences, practical workshops, and community meetups, available both in-person (often in Toronto) and virtually. The key is to be selective and focus on sessions that align with the partnership and performance marketing ecosystem.
- Session Selection: Scan the agendas for topics on performance measurement, customer journey mapping, marketing attribution, and partnership strategies. Brand leaders often share case studies that can spark new ideas for your affiliate campaigns.
- Networking Strategy: The audience is broad, from enterprise CMOs to SMB marketers. Your goal is to connect with professionals in e-commerce, digital, and partnership roles. Use event apps to identify and reach out to them before the event.
- Skill Development: Many CMA workshops offer Continuing Professional Development (CPD) credits. Attending sessions on AI or data analytics not only enhances your skillset but also adds credibility to your professional profile.
Pro Tip: Position yourself as a performance marketing expert, not just an affiliate. When networking, talk about driving incremental revenue and acquiring new customers, using language that resonates with senior brand marketers.
Pricing, Access, and Key Details
CMA offers a mix of free, low-cost, and premium paid events. Pricing is transparent, with significant discounts often available for CMA members. Non-members can still attend, but membership might be cost-effective if you plan to participate in multiple events throughout the year.
| Feature | Details |
|---|---|
| Primary Audience | Brand Marketers (from SMB to Enterprise), Agency Professionals, CMOs |
| Relevance for Affiliates | High for strategic networking and cross-functional marketing insights |
| Pricing Structure | Tiered (Member vs. Non-Member), with some free events |
| Key Topics | AI in Marketing, Customer Experience, Measurement, Brand Strategy |
| Official Website | https://thecma.ca/events |
While its broad marketing focus means you'll need to curate your experience, the CMA offers unparalleled access to Canada's marketing leadership, making it one of the most strategic affiliate marketing events in Canada for building a powerful professional network. Building these connections is also a key theme in the top communities to learn affiliate marketing, where peer-to-peer relationships are vital for growth.
6. Web Summit Vancouver
Web Summit Vancouver marks the prestigious North American edition of one of the world's largest tech conferences. While its scope is vast, covering everything from AI to SaaS, it houses significant marketing and e-commerce tracks that are highly valuable for affiliate marketers. This event brings a global tech audience to Canadian soil, offering a unique opportunity for affiliate program owners and publishers to scout for innovative tools, international brand partnerships, and emerging publishers all in one place.
This conference is a hotbed for deal-flow, connecting startups, established brands, and investors from around the globe. For affiliate marketers, its value lies in the sheer volume and diversity of potential partners. If you are looking to find the next breakthrough martech tool, connect with a venture-backed D2C brand before it scales, or understand global e-commerce trends, Web Summit Vancouver provides an unparalleled platform.
What to Expect and How to Prepare
Web Summit is known for its massive multi-track program, sprawling exhibition floor (featuring startup pavilions like ALPHA and BETA), and a sophisticated event app for networking. To succeed, an affiliate marketer must be strategic and focused.
- Filter the Agenda: The event is huge. Use the app to filter for sessions within the "Marketing & Media" and "E-commerce & Retail" tracks. Look for talks on partnership marketing, customer acquisition, and growth hacking.
- Startup Scouting: Dedicate significant time to the startup pavilions. This is where you can discover new tools and D2C brands that are actively seeking performance-based partnerships to fuel their growth.
- Leverage the App: The official app is your key to success. It facilitates connections through a built-in messaging system. Proactively reach out to founders, marketing leads, and investors with a clear, concise pitch before the event even starts. Many social media creators attending also seek monetization strategies, which you can learn more about in this guide on how to monetize Instagram.
Pro Tip: Don't get overwhelmed by the scale. Pick a few key objectives, such as "meet five new martech vendors" or "connect with three international D2C brands," and focus your energy on achieving them. The Night Summit events are also excellent for more relaxed networking.
Pricing, Access, and Key Details
Web Summit's pricing is premium, reflecting its global stature. Tickets are sold in phases (e.g., Super Early Bird, Early Bird), with prices increasing closer to the event date. Planning for travel and accommodation in Vancouver is essential.
| Feature | Details |
|---|---|
| Primary Audience | Tech Startups, Investors, Enterprise Tech, Global Brands |
| Relevance for Affiliates | High for scouting new tech, tools, and brand partnerships |
| Pricing Structure | Tiered (Super Early Bird, etc.), priced in CAD/USD |
| Key Topics | Martech, E-commerce, SaaS, AI in Marketing, Growth Hacking |
| Official Website | https://vancouver.websummit.com/ |
While its broad tech focus means affiliate-specific content can vary each year, the immense deal-flow potential and concentration of global decision-makers make Web Summit a powerful entry on the list of affiliate marketing events in Canada for those focused on growth and innovation.
7. Eventbrite Canada
Eventbrite Canada serves as a dynamic and ever-changing hub for grassroots and niche marketing events, rather than a single, large-scale conference. For affiliates, it's an invaluable tool for discovering local meetups, hands-on workshops, and smaller, highly-focused summits in cities like Toronto, Vancouver, and Montreal. While major conferences are planned months in advance, Eventbrite excels at listing recurring, short-notice, and often low-cost opportunities perfect for continuous learning and networking.
This platform is where you find the unlisted gems: a beginner’s workshop on SEO for affiliates, a networking night for performance marketers, or a masterclass on a specific traffic source. Its strength lies in its accessibility and variety, offering a mix of in-person and online events that cater to every skill level and budget. For those new to the industry or looking to build a local network, Eventbrite provides a less intimidating and more frequent alternative to massive international expos.
What to Expect and How to Prepare
Successfully using Eventbrite requires a proactive and discerning approach. The quality and relevance of events can vary widely, so careful filtering and research are key to finding high-value opportunities.
- Strategic Searching: Use specific keywords like "affiliate marketing," "performance marketing," "passive income," or "digital marketing meetup." Filter results by your city, date range, and price (many are free or under $50).
- Vet the Organizer: Before booking a ticket, investigate the event organizer. Check their profile on Eventbrite, visit their website, and look them up on LinkedIn. Reputable organizers often host recurring events and have a history of positive reviews.
- Focus on Niche Topics: Look for workshops on practical skills like "Pinterest for Affiliates," "Building an Affiliate Blog," or "YouTube Monetization." These smaller, focused sessions often provide more actionable takeaways than broad conference keynotes.
Pro Tip: Use the "Follow" feature for organizers who consistently post relevant content. This creates a curated feed of future affiliate marketing events in Canada that align with your specific interests and saves you from sifting through irrelevant listings.
Pricing, Access, and Key Details
Eventbrite's model is built on accessibility, with direct, user-friendly ticket purchasing and a wide range of price points set by individual organizers.
| Feature | Details |
|---|---|
| Primary Audience | Aspiring Marketers, Niche Specialists, Local Entrepreneurs |
| Relevance for Affiliates | High for skill-building workshops and local networking |
| Pricing Structure | Varies (Free, Donation-Based, Fixed Price), set by organizer |
| Key Topics | SEO, Content Creation, Social Media Monetization, Networking |
| Official Website | https://www.eventbrite.ca/ |
While the need to vet each event is a clear drawback, Eventbrite’s constant stream of budget-friendly and hyper-local events makes it an essential resource. It fills the gap between major annual conferences, providing ongoing opportunities to learn, connect, and grow within Canada's affiliate marketing community.
7 Canadian Affiliate Marketing Events — Quick Comparison
| Event | Implementation complexity 🔄 | Resource requirements ⚡ | Expected outcomes ⭐📊 | Ideal use cases 💡 | Key advantages ⭐ |
|---|---|---|---|---|---|
| DX3 Canada | Medium 🔄 — multi‑track; affiliate relevance varies | Moderate ⚡ — conference pass, travel, time | ⭐⭐⭐ 📊 Strong Canadian networking; tactical retail media takeaways | Meet Canadian retailers, DTC growth, vendor scouting | ⭐ Strong Canadian presence; clear registration/tiers |
| eTail Canada | Medium 🔄 — curated retailer/brand tracks | Moderate–High ⚡ — vendor tickets often gated; travel | ⭐⭐⭐ 📊 High-quality brand dealmaking and conversion insights | Retailer outreach, conversion & acquisition strategy | ⭐ High brand attendance; organized venue logistics |
| DigiMarCon Canada series | Low–Medium 🔄 — city-based, variable program quality | Flexible ⚡ — multiple pass levels; hybrid access | ⭐⭐ 📊 Broad tactical sessions; vendor/exhibitor discovery | Local attendance, hybrid learning, tool scouting | ⭐ Multiple locations; livestream/on‑demand options |
| IAB Canada Events | Low 🔄 — trade-association formats; industry focus | Low–Moderate ⚡ — varied pricing; member discounts | ⭐⭐⭐ 📊 Strong policy, measurement and standards insights | Privacy/measurement updates; agency & publisher networking | ⭐ Credible source for standards; high-value attendees |
| Canadian Marketing Association (CMA) Events | Medium 🔄 — multi-day themed weeks and workshops | Moderate ⚡ — paid sessions, CPD credits; membership perks | ⭐⭐⭐ 📊 Cross-functional marketing insights and CMO access | Affiliate leaders seeking brand-level context and training | ⭐ CPD credits; broad marketer community |
| Web Summit Vancouver | High 🔄 — massive multi-track tech conference | High ⚡ — premium tickets, travel, lodging | ⭐⭐⭐ 📊 High deal-flow potential; global exhibitor exposure | Scouting international partners, startups and scaling tools | ⭐ Global exposure; large exhibitor & media presence |
| Eventbrite Canada | Low 🔄 — aggregator of local meetups and workshops | Low ⚡ — budget-friendly, short-notice options | ⭐⭐ 📊 Variable quality; frequent hands-on learning & local networking | Local workshops, beginner classes, grassroots meetups | ⭐ Affordable discovery; wide range of niche events |
Your Next Move: From Event Knowledge to Actionable Growth
Navigating the landscape of affiliate marketing events in Canada is the first strategic step toward elevating your business. From the retail innovation focus at eTail Canada to the broad digital marketing spectrum covered by the DigiMarCon series, each event offers a unique toolkit of knowledge, connections, and opportunities. You now have a comprehensive guide to the top conferences, workshops, and meetups across the country, equipping you to make informed decisions about where to invest your time and resources.
The key takeaway is that no single event is a magic bullet. The real value emerges when you strategically align your attendance with your specific business goals. A beginner blogger might gain immense value from a hands-on CMA workshop, while a seasoned affiliate network manager would find invaluable partnerships at an exclusive IAB Canada roundtable.
Translating Insights into Tangible Results
Attending an event is an investment, and the return on that investment is measured by the action you take afterward. The energy and inspiration from a keynote speaker or a powerful networking conversation can fade quickly without a structured plan for implementation. The most successful affiliates are those who leave an event not just with a stack of business cards, but with a clear, actionable to-do list.
To maximize your ROI, focus on these critical post-event actions:
- Systemize Your Learning: Don't let your notes gather digital dust. Organize them into actionable categories: Content Ideas, New Tools to Test, Optimization Tactics, and Potential Partners. Create tasks in your project management system for each item.
- Follow Up with Purpose: Your networking follow-up should be more than a generic "nice to meet you" email. Reference a specific conversation you had, offer a piece of value (like an insightful article or a relevant introduction), and propose a clear next step, whether it's a brief call or a collaboration discussion.
- Conduct a Gap Analysis: Based on what you learned, where are the biggest gaps in your current affiliate strategy? Perhaps you discovered you're underutilizing video content. Staying abreast of the latest digital trends is vital for continued success in affiliate marketing. For example, understanding upcoming changes in content formats can provide a competitive edge. Discover the 10 Short Form Video Trends Dominating TikTok in 2025 to see how you can integrate new media into your affiliate promotions.
Choosing Your Path Forward
The path from event attendee to top-earning affiliate is paved with consistent, strategic execution. The knowledge gained from Canada's best marketing events provides the blueprint, but building the structure requires dedicated effort and, often, expert guidance. Whether you're just starting and need to build a foundation or you're an established player looking to scale, the next move is always about implementation.
You have the map of affiliate marketing events in Canada; now it’s time to plot your journey, execute your plan, and turn those powerful handshakes and insightful sessions into sustainable, long-term revenue.
Ready to bridge the gap between conference knowledge and real-world affiliate income? Daniel Proctor offers 1-on-1 mentorship and proven systems designed to help you implement the strategies you learn at events and build a profitable, scalable business. Transform your event insights into actionable growth by exploring the personalized coaching programs at Daniel Proctor.
